ADPN La Banqueta de Juneda

ADPN La Banqueta de Juneda is a non-profit association dedicated to the conservation of natural heritage and environmental improvement in Juneda and its surrounding areas. La Banqueta has been notable for its efforts to achieve official recognition and legal protection of the tree-lined banks of the Canals d'Urgell as Tree Parks of the Plana d'Urgell.

At Antaviana we redesigned the logo for La Banqueta. The main goal was to modernise the graphic identity and create a logo that conveys the association's essence and mission. The new logo, unlike the original, is a simple proposal that responds to the association's communication needs. Conceptually, within the B - for Banqueta - three representative elements appear: water, trees and heritage.